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The Wine Project: Service

Expert Guidance

Experts on wine marketing we promote wine culture all over the world. We focus on countries like Greece, Germany and UK in Europe, USA and Canada in Americas along with Australia down under. 


It is our know-how that offers state of the art services on:


Wine Promotional Programs 

Designing, organising, implementing and coordinating wine promotional programs from scratch to results for individual or groups of wineries around the world.


Wine Marketing Campaigns in Greece

Our integrated marketing campaigns include:

  • Marketing Strategy

  • Media Planning

  • Public Relations

  • Social Media Marketing

  • Digital Marketing

  • Online Advertising

  • Website and Microsite Creation

  • Content Creation

  • Promotional Events

  • Tasting Room Experience Direction

  • Cellar Door & Wine Clubs

  • Packaging and Label Design


Wine Tourism

Designing, organising and coordinating wine trips for wine experts or just wine lovers in countries around the world.

International Placement & Promotion Programs

Bonello Athens applies its long experience in the execution of European Wine Programs as well as its extensive network of partners in the target countries for the implementation of the projects while it designs and executes, International Product Placement and Promotion Programs around the world.


It has already designed and is executing on behalf of its clients, Programs in the markets of USA, Canada, Great Britain, Australia / New Zealand, Germany, Israel, Panama and China.

Bonello Athens also has designed the Programs for a series of clients for other markets like Norway and Swiss, too.


The International Product Placement and Promotion Programs include introduction of products in the foreign target market, product placement and promotional actions above and below the line, and aim specifically to:

  • create a positive image for the selected products and establish them in the target markets as quality products

  • inform professionals and consumers about the quality potential not only of the selected products but also of Greek production in the region

  • improve the awareness of the products in the target markets

  • increase the preference of specific wine products

  • the higher penetration and further increase of market shares of the winery or wineries

Contact us here to participate to a Program or to get more infos about.

The Wine Project: Text
Placement & Promotion Program
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